Filed under: entertainment, film/tv, rant/review | Tags: Adrianne Palicki, Charles S. Dutton, Dennis Quaid, Doug Jones, Jon Tenney, Kate Walsh, Kevin Durand, Legion, Lucas Black, Paul Bettany, San Diego Comic-Con, Scott Stewart, Tyrese Gibson, Willa Holland
First shown at this years Comic-Con, the extended trailer of Legion was revealed. Causing excitement at the event it seems few have really clocked onto this as it goes under the movie-radar. Despite this, having looked at the footage it appears to be something special.
Legion stars British actor Paul Bettany and whilst the full synopsis is still a little shady (at time of going live anyway) the general plot reads like so: Archangel Michael (Bettany) has disbanded himself from God’s rule after the almighty loses faith in humanity and attempts to cleanse the earth. In an apocalyptic battle, mankind’s lone hope rests on Michael a a group of strangers who together must protect a pregnant woman who’s unborn child could be the second coming of the messiah.
Directed by Scott Stewart. Bettany is joined by Dennis Quaid, Tyrese Gibson, Jon Tenney, Charles S. Dutton, Lucas Black, Kate Walsh, Doug Jones, Adrianne Palicki, Kevin Durand, Willa Holland. Distributed in the the States by Screen Gems and by Sony Pictures in Europe, the 2010 supernatural release looks worth it’s weight in gold, incense and myrrh.
If you missed the San Diego hype then check out the trailer below:
Filed under: entertainment, film/tv, music, new media/technology, pop culture | Tags: Daft Punk, Garret Hedlund, Jeff Bridges, San Diego Comic-Con, Tron, Tron Legacy
I may not have been born until two years after the 1982 original but I was fortunate enough to catch “Tron” at a later date and I have never looked back since. Now, the highly-anticipated sequel sees an upgrade from analogue to full 3D and given the title “Tron Legacy”.
The original was the very first film to use computer-animation extensively which saw Jeff Bridges play Kevin Flynn a former employee of the software corporation ENCOM who ends up running a arcade.Flynn has been trying to hack into ENCOM’s mainframe computer to find evidence that ENCOM’s senior executive Ed Dillinger stole four video games he created. But Dillinger’s supercomputer “Master Control Program” foils Flynn’s efforts and dictates and controls most of the computer systems. One night, Flynn’s former girlfriend Lora and her boyfriend, ace computer programmer Alan Bradley helps Flynn break into ENCOM to shut down the MCP with Alan’s security program “TRON”. But MCP uses Lora’s matter transmission program and converts Flynn into data and sends him into the computer. Flynn finds himself in a electronic world ruled by the MCP and his evil chief henchman Sark, where computer programs are the alter-egos of their creators and are forced to compete in gladiatorial games. With help from Tron, a heroic and fearless security program and his lover, Yori, Flynn sets out destroy the MCP and help Tron liberate the system from the MCP’s control, by destroying the MCP is Flynn’s only way of returning to the real world.
The new film, “Tron Legacy” is a high-tech adventure set in a digital world that’s unlike anything ever captured on the big screen. Sam Flynn, played by Garrett Hedlund is the tech-savvy 27-year-old son of Kevin Flynn, looks into his father’s disappearance and finds himself pulled into the same world of fierce programs and gladiatorial games where his father has been living for 25 years. Along with Kevin’s loyal confidant, father and son embark on a life-and-death journey across a visually-stunning cyber universe that has become far more advanced and exceedingly dangerous.
With Daft Punk creating the sound track, “TRON Legacy” will be a movie not to miss out on, penned for 2011 release mediahustler is more than a little excited.
The official trailer can be seen below, recently premiering at the San Diego Comic Con it is looking rather slick and to add some texture to this baddass clip click here for the original 1982 trailer.
Filed under: celebrity/showbiz, entertainment, film/tv, gossip/fodder, new media/technology | Tags: Borat, Bruno, Facebook, Harry Potter and the Half-Blood Prince, Sacha Baron Cohen, Twilight New Moon, Twitter, Universal Pictures
It saw an incredible PR campaign which created such a buzz that the BNP most likely dismissed their prejudices to pre-order tickets in anticipation of the uber-gay-themed controversial comedy “Bruno”.
Sacha Baron Cohen’s portrayal of a camp Austrian fashionista attempting to make it big in the US introduced a publicity drive incomparable to any other I have seen in a long time. Dominating the media each day the hype was insane, and it’s opening weekend topped the charts both in the UK and the states taking £5 million at the UK box office alone, the second highest opening for an 18-certificate film in the country even though it fell short of Baron Cohen’s £6.24 million opening of the 15-certificate Borat in November 2006.
Despite the flying success of its first weekend at cinemas Bruno was soon subject to a barrage of snap judgments and word-of-mouth publicity from fan to fan via social networking sites including Twitter and Facebook such as this from user Cathy Zhang: “Some scenes from Bruno I’ll never erase from my mind.” On the flip side, many Twitter commentators raved about “Bruno.”
Bruno suffered from the “Twitter effect,” meaning audiences reacted quickly online to raunchy scenes of sex and nudity, scaring people away. A process which can boost, or bomb, ticket sales.
It is becoming more and more apparent that this instant process of critique amongst peers can create a box office hit or a flop is forcing major studios to revamp marketing campaigns.
Adam Fogelson, Universal’s president of marketing and distribution said even Twitter comments that seem critical can be good publicity because they show people are passionate about the movie and can spark discussion that increases attendance. He attributed “Bruno’s” lopsided opening day not to negative fan buzz, but to an unusually large crowd of Cohen’s fans rushing to see the film on its first day.
Film marketers look at weekly declines in ticket sales to judge fan buzz. In recent years those “drops” have widened significantly as communication has speeded up thanks to the Internet and more recently social networking services like Twitter and Facebook.
This summer, which is the most lucrative movie season and can make up as much as 40 percent of annual box office, ticket revenues for new films have dropped 51 percent, on average, from week No. 1 to week No. 2, a figure matched only in 2007, according to tracking firm Box Office Mojo.
In a bid to tackle this studios are actively using Twitter to not only allow viewers to voice their opinions via an official movie-Twitter, but PR-controlling everything that actors Tweet on set.
It will be interesting to see how big budget movies like the recently released “Harry Potter and the Half-Blood Prince” and the up-coming, much anticipated “New Moon”, sequel to the popular vampire saga “Twilight” fair against the Twitter effect or even mediahustler‘s newly penned phrase: ‘‘Twattered’…
(source: Reuters.com)
Filed under: celebrity/showbiz, comedy/fun, entertainment, film/tv, pop culture, pr | Tags: Amy Winehouse, Angelina Jolie, Fat Princess, Keira Knightley, Naomi Campbell, PlayStation, The Sun, Victoria Beckham
PlayStation capitalises on our weight and celebrity obsessions in this unusual promotion for their new game ‘Fat Princess.’
Celebrities who are notorious for being skinny were transformed into their fat princess versions to promote the new game. This includes Angelina Jolie, Victoria Beckham, Naomi Campbell, Keira Knightley, Amy Winehouse, Paris Hilton, Madonna, and Cheryl Cole.
As for the game itself, the Sun explains, “It pits two hordes of players against each other in a comic medieval battle royale.”
BRILLIANT!
(source: trendhunter.com)
Filed under: celebrity/showbiz, entertainment, press/media, radio | Tags: BBC Radio 1, Music Week
Jo Whiley is moving to a weekend afternoon slot at Radio 1 as part of a major shake-up in the station’s schedule.
Fearne Cotton will take on the 10am-12.45pm, Monday to Friday slot, previously help by Whiley. Cotton will also take on the Live Lounge slot.
Early Breakfast presenter Greg James is moving to afternoons (1-4pm); while Dev is shifting from Weekend Breakfast to the weekday Early Breakfast Show (4am-6.30am).
As a result of changes to the weekday schedule, Edith Bowman will host Weekend Breakfast (7am-10am); Jo Whiley moves to weekend afternoons (1pm-4pm); and Reggie Yates keeps the late afternoon slot (4pm-7pm).
Nihal, who currently presents the weekend 1pm- 4pm show, continues with his specialist show on the station.
BBC Radio 1 deputy controller Ben Cooper explains the moves. “This is our first big shake-up of the weekday schedule for over five years. I feel it’s the right time to make these changes in order to offer our listeners some exciting new programmes,” he says.
“Bringing Fearne to the daytime schedule is really thrilling for us as she has proven herself to be a great broadcaster in the time she has been at the station. Greg has also been a real hit with listeners since joining Radio 1 so we believe he’s ready for a new slot, and Dev, who recently moved to us from BBC 1Xtra, is a star of the future.”
The changes come into effect from Monday September 21.
BBC Radio 1’s new weekday schedule:
4.00am – 6.30am Dev
6.30am – 10.00am Chris Moyles
10.00am – 12.45pm Fearne Cotton
12.45pm – 1.00pm Newsbeat
1.00pm – 4.00pm Greg James
4.00pm – 7.00pm Scott Mills
BBC Radio 1’s new weekend schedule:
7.00am -10.00am Edith Bowman
10.00am – 1.00pm Vernon Kay (Sat)/Sara Cox (Sun)
1.00pm – 4.00pm Jo Whiley
4.00pm – 7.00pm Reggie Yates (Request Show – Sat; Chart Show – Sun)
(source: musicweek.com)
Filed under: entertainment, music, new media/technology | Tags: Bebo, Facebook, Google, Marketing, Mars Planets Radio, MySpace, MySpace Records, Yahoo!
Now lagging behind Facebook and Bebo, MySpace is crying out for a strategy rejig – Marketing magazine reports…
MySpace launched in the UK in 2006, having already established itself in the US market, targeting the 16- to 34-year-old music fans it believed were gold dust to advertisers.
Aimed at an older audience than rival Bebo, the News Corp-owned social networking site positioned itself as a free and open community of music producers and fans, and even launched an independent record label, MySpace Records, to develop artists. The site had a meteoric rise in its early years, becoming the most-visited in the US – overtaking Yahoo! and Google – in 2006.
MySpace has become a victim of its own success, however. In an attempt to get back to its start-up roots, it is cut-ting its ‘bloated’ staff numbers, making 100 redundancies in the UK alone.
Despite its best efforts to persuade brands that a third of social network users will click through to buy services, advertising partnerships have also been harder to come by this year. Mars terminated its title sponsorship of Mars Planets Radio, for which MySpace says it is now seeking a replacement. Its deal with Google, which provides search and advertising on MySpace, is also set to expire in 2010.
Now trailing behind Facebook and Bebo, with Hitwise figures showing UK visits to MySpace have dropped by 50% in the past year, the pressure is on to make some major changes.
To see the full article and comment from Ross Taylor, Tullo Marshall Warren’s chief digital officer, and Jens Bachem, managing director of Digital Outlook click here.
(source: marketingmagazine.co.uk)
Filed under: celebrity/showbiz, entertainment, fashion/style, press/media | Tags: Audrey Tautou, Dolce & Gabbana, Lindsy Lohan, Marilyn Monroe, Vogue
The latest edition of the Spanish VOGUE has transformed Lindsay Lohan, otherwise known as ‘gossip-fodder-girl’ into a screen icon. The August issue has dressed the former child-star in a guise not to dissimilar from the the starlet she is attempting to imitate, Marilyn Monroe.
With blonde locks and a Dolce & Gabbana number branded with Monroe’s image, Lohan looks all the A-lister she once dreamed of. Let’s hope she manages to maintain this classic look and mental aura – it has been reported that she has even had a Marilyn Monroe quote tattooed on her wrist reading “Everyone’s a star and deserves to sparkle.”, who knows with this much effort to replicate such an icon we may even see her grace us with a leading role in a decent flick soon enough…
Meanwhile, the U.K edition of VOGUE has provided us with the incredibly divine Audrey Tautou in a ‘tres chic’ shoot photographed by Paolo Roversi and styled by Miranda Almond the screen beauty looks every bit the goddess she is.
To read more about VOGUE U.K’s August issue see www.vogue.co.uk/-august-vogue-out-now.
A cricket umpire is seen swigging from a pint and then relieving himself while overseeing a match in a new viral video from the alcohol awareness charity Drinkaware, featuring England fast bowler James Anderson. The light-hearted campaign, under the slogan Drink Less, Miss Less, is the first in a series of Drinkaware videos, and it doesn’t mess around with niceties. The final credit reads: “Alcohol makes you pee more than water or soft drinks – pace yourself and miss less.”
To see the clip click here.
(source: mediamonkeyblog)
Filed under: celebrity/showbiz, entertainment, music, news, press/media | Tags: Bauer Media, Mark Ellen, Michael Butcher, Michael Jackson, NatMags, Reveal, Smash Hits, The Word
Publishers are taking advantage of the public interest and pushing out tribute issues of the late Michael Jackson. Bauer Media and NatMags are both prime examples of this, with Bauer reintroducing the former teen music magazine, Smash Hits which had closed more than three years earlier with a one off edition costing £2.99 a piece. Interestingly the issue will feature content from The Word editor, Mark Ellen who is a former SM journalist.
The magazine which now has a stable online & broadcast presence saw sales of over 1million copies when the likes of Kylie & Jason graced the cover. I am intrigued to know what the wk 1 sales of this title will be. Bauers managing director Stuart Williams denied suggestions they were cashing in, admitting “I don’t think we’re going to make a lot of money out of it.”
The National Magazine Company has release a standalone, one-off commemorative issue covering 132-pages also at the retail price of £2.99. Entitled Michael Jackson – Tribute to a Legend the collectors edition will was printed to 200,000 copies and was produced by Reveal’s Michael Butcher and his team.
When such an icon and recognised figure becomes the focus for whatever reason to the press and public eye it can create a platform in which society can feed from for emotional or knowledgeable gain. This something that can be exploited, not necessarily or always in a derogative way but in a direction that offers mass inspiration and feeling which can often console or educate those in need.
Michael Jackson, the King of Pop. August 29, 1958 – June 25, 2009
(source: mediaguardian.co.uk / mediaweek.co.uk / news.sky.com)
Filed under: comedy/fun, entertainment, film/tv, news, pop culture, pr | Tags: BBC 2, The Stig, Top Gear
Some say he drinks petrol, never sleeps, was raised by wolves, and his favourite philosopher is Immanuel Kant – various lists of the Wonders of the World have been compiled over the ages to catalogue the most spectacular man-made constructions and natural things in the world but none have ever been able to document the conundrum that is THE STIG…
The identity of the mystery driver who tests high-performance cars, has eluded even the smartest of brains until he shed his helmet revealing on air in a moment that shocked and stunned viewers.
To see this epic moment of clarity, check out the below:
Question is, was this revelation legit or merely a stunt to raise the ratings of the show and profile of the individual supposedly behind helmet?!
Mediahustler 