Filed under: entertainment, film/tv, rant/review | Tags: Adrianne Palicki, Charles S. Dutton, Dennis Quaid, Doug Jones, Jon Tenney, Kate Walsh, Kevin Durand, Legion, Lucas Black, Paul Bettany, San Diego Comic-Con, Scott Stewart, Tyrese Gibson, Willa Holland
First shown at this years Comic-Con, the extended trailer of Legion was revealed. Causing excitement at the event it seems few have really clocked onto this as it goes under the movie-radar. Despite this, having looked at the footage it appears to be something special.
Legion stars British actor Paul Bettany and whilst the full synopsis is still a little shady (at time of going live anyway) the general plot reads like so: Archangel Michael (Bettany) has disbanded himself from God’s rule after the almighty loses faith in humanity and attempts to cleanse the earth. In an apocalyptic battle, mankind’s lone hope rests on Michael a a group of strangers who together must protect a pregnant woman who’s unborn child could be the second coming of the messiah.
Directed by Scott Stewart. Bettany is joined by Dennis Quaid, Tyrese Gibson, Jon Tenney, Charles S. Dutton, Lucas Black, Kate Walsh, Doug Jones, Adrianne Palicki, Kevin Durand, Willa Holland. Distributed in the the States by Screen Gems and by Sony Pictures in Europe, the 2010 supernatural release looks worth it’s weight in gold, incense and myrrh.
If you missed the San Diego hype then check out the trailer below:
Filed under: entertainment, film/tv, music, new media/technology, pop culture | Tags: Daft Punk, Garret Hedlund, Jeff Bridges, San Diego Comic-Con, Tron, Tron Legacy
I may not have been born until two years after the 1982 original but I was fortunate enough to catch “Tron” at a later date and I have never looked back since. Now, the highly-anticipated sequel sees an upgrade from analogue to full 3D and given the title “Tron Legacy”.
The original was the very first film to use computer-animation extensively which saw Jeff Bridges play Kevin Flynn a former employee of the software corporation ENCOM who ends up running a arcade.Flynn has been trying to hack into ENCOM’s mainframe computer to find evidence that ENCOM’s senior executive Ed Dillinger stole four video games he created. But Dillinger’s supercomputer “Master Control Program” foils Flynn’s efforts and dictates and controls most of the computer systems. One night, Flynn’s former girlfriend Lora and her boyfriend, ace computer programmer Alan Bradley helps Flynn break into ENCOM to shut down the MCP with Alan’s security program “TRON”. But MCP uses Lora’s matter transmission program and converts Flynn into data and sends him into the computer. Flynn finds himself in a electronic world ruled by the MCP and his evil chief henchman Sark, where computer programs are the alter-egos of their creators and are forced to compete in gladiatorial games. With help from Tron, a heroic and fearless security program and his lover, Yori, Flynn sets out destroy the MCP and help Tron liberate the system from the MCP’s control, by destroying the MCP is Flynn’s only way of returning to the real world.
The new film, “Tron Legacy” is a high-tech adventure set in a digital world that’s unlike anything ever captured on the big screen. Sam Flynn, played by Garrett Hedlund is the tech-savvy 27-year-old son of Kevin Flynn, looks into his father’s disappearance and finds himself pulled into the same world of fierce programs and gladiatorial games where his father has been living for 25 years. Along with Kevin’s loyal confidant, father and son embark on a life-and-death journey across a visually-stunning cyber universe that has become far more advanced and exceedingly dangerous.
With Daft Punk creating the sound track, “TRON Legacy” will be a movie not to miss out on, penned for 2011 release mediahustler is more than a little excited.
The official trailer can be seen below, recently premiering at the San Diego Comic Con it is looking rather slick and to add some texture to this baddass clip click here for the original 1982 trailer.
Filed under: celebrity/showbiz, comedy/fun, entertainment, film/tv, pop culture, pr | Tags: Amy Winehouse, Angelina Jolie, Fat Princess, Keira Knightley, Naomi Campbell, PlayStation, The Sun, Victoria Beckham
PlayStation capitalises on our weight and celebrity obsessions in this unusual promotion for their new game ‘Fat Princess.’
Celebrities who are notorious for being skinny were transformed into their fat princess versions to promote the new game. This includes Angelina Jolie, Victoria Beckham, Naomi Campbell, Keira Knightley, Amy Winehouse, Paris Hilton, Madonna, and Cheryl Cole.
As for the game itself, the Sun explains, “It pits two hordes of players against each other in a comic medieval battle royale.”
BRILLIANT!
(source: trendhunter.com)
Filed under: comedy/fun, entertainment, film/tv, news, pop culture, pr | Tags: BBC 2, The Stig, Top Gear
Some say he drinks petrol, never sleeps, was raised by wolves, and his favourite philosopher is Immanuel Kant – various lists of the Wonders of the World have been compiled over the ages to catalogue the most spectacular man-made constructions and natural things in the world but none have ever been able to document the conundrum that is THE STIG…
The identity of the mystery driver who tests high-performance cars, has eluded even the smartest of brains until he shed his helmet revealing on air in a moment that shocked and stunned viewers.
To see this epic moment of clarity, check out the below:
Question is, was this revelation legit or merely a stunt to raise the ratings of the show and profile of the individual supposedly behind helmet?!
Filed under: entertainment, film/tv, new media/technology, pop culture, pr | Tags: 'Transformers: Return of the Fallen, Giant Effing Robots, Megan Fox, Michael Bay, Paramount Pictures International, Rubber Republic, Shia LaBeouf, Stephen Spielberg, The Real Effing Deal
Paramount Pictures has launched a worldwide blog campaign to promote the release of ‘Transformers: Return of the Fallen’ featuring video footage of robots “taking over the world”.
The campaign is based around two conspiracy blogs, The Real Effing Deal and Giant Effing Robots, which are run by characters from the new film and track various bizarre robot sightings across the world.
Transformer robots have so far been “spotted” in Tokyo, Berlin, Rome and Barcelona. Videos and photos of these mock sightings have been posted online.
One video shows robots appearing at the Champion’s League final in Rome.
The most recent “sightings” have been in France and the UK. In France two model-aeroplane enthusiasts watched their plane crash and transform into a robot.
In the UK, there was a similar incident involving a scooter transforming into a robot and running off in the darkness.
The overall objective of the campaign is to allow fans to get more involved in the film’s back story and find out what has happened since the first instalment.
Thousands of internet users have visited the blogs to date, interacting with the blogging characters by posting hundreds of comments and theories.
Heath Tyldesley, marketing director for Paramount Pictures International, said: “Extending the narrative of the film into the real world prior to a film’s release is a great way of building buzz and awareness among fans and viewers, rewarding them for their engagement with the first film.
“Directors are really embracing broadening the platforms of the films narrative to include the web and Michael Bay is no exception.”
‘Transformers: Return of the Fallen’, is the sequel to ‘Transformers’, which was released in 2007.
Lead characters Shia LaBeouf (as Sam Witwicky) and Megan Fox (as Mikaela Banes) are back in the sequel, joining the heroic Autobots in the fight against the evil Decepticons who are out to steal the sun.
Directed by Michael Bay and executive produced by Stephen Spielberg, ‘Transformers: Return of the Fallen’ is out in the UK on June 24.
Matt Golding, creative director at Rubber Republic, said: “These clips not only take the world of the film into new spaces where fans can engage online, but also provide additional content around the film driving awareness of the release.”
(source: www.brandrepublic.com)
Filed under: awards/ceremonies/lists, entertainment, environment, fashion/style, film/tv, good/bad/ugly, pr, press/media, rant/review | Tags: BBC, Cadbury, Google, Marketing, Marks and Spencer, Morrisons, Reputation Institute, Smith & Nephew
A recent survey by the Reputation Institute has revealed that the determining factors behind the most reputable companies, as perceived by the British public were transparency and ethics.
Marks and Spencer, Smith & Nephew, Cadbury and Morrisons are ranked as the most reputable companies according to the survey of more than 5,000 consumers. It revealed that next to delivering strong products and services, consumers wanted companies to act transparently and ethically, and to prove that they care about society.
These results highlight how the worlds banks and most recently, the MPs expenses scandal has affected peoples level of trust as they opt for good honest brands and companies to consume in these times of distrust and economic downturn but do the results really reflect the nations views?!
A number of comments on the Marketing magazine website post question on survey’s validity. The opinions question this and in theory, every other survey or poll flagging how for example, 5,000 subjects does not necessarily represent the 60 plus million other British resident’s thoughts and beliefs.
Aware that reality of surveying the entire British public is unachievable, this is not the only flaw, the spread on scores… there are 9 companies with a score of roughly 69 and the ranking is based on a second decimal place and if you take normal boundaries for confidence, intervals on the actual scores for a “survey” this whole premise of ranking at this micro score level is nonsense from a professional research perspective.
Additionally the companies featured in this do not appear to be the ones Joe Public would immediately recognise, as it is a consumer survey surely the likes of Google and the BBC would be mentioned?! Whilst mediahustler is a rather media-savvy individual, it still took a few moments to clock some of the companies so how would everyday folk be able to give a knowledgeable and therefore recordable opinion?!
It unfortunately brings into question the transparency of these results, guess we can’t believe everything we are told – news flash?! No, just a rant….
Full list below:
Top 50 companies with the best overall reputations | ||
Rank | Company | Global Pulse Score |
1 | Marks & Spencer | 78.23 |
2 | Smith & Nephew | 77.58 |
3 | Cadbury | 77.58 |
4 | William Morrison Supermarkets | 77.16 |
5 | Rolls-Royce | 77.09 |
6 | Tate & Lyle | 76.84 |
7 | Sainsbury | 76.43 |
8 | Intercontinental Hotels | 76.16 |
9 | Thomas Cook | 75.99 |
10 | Inmarsat | 75.31 |
11 | PZ Cussons | 74.66 |
12 | SAB Miller | 74.25 |
13 | Next | 73.77 |
14 | Travis Perkins | 73.75 |
15 | BHP Billiton | 73.69 |
16 | Unilever | 73.6 |
17 | Dairy Crest | 73.57 |
18 | GlaxoSmithKline | 73.16 |
19 | Associated British Foods | 72.81 |
20 | The Game Group | 72.69 |
21 | WHSmith | 72.43 |
22 | Tesco | 72.29 |
23 | AstraZeneca | 71.39 |
24 | Diageo | 71.33 |
25 | WPP Group | 71.29 |
26 | Wood Group | 71.14 |
27 | GKN | 71.04 |
28 | Weir Group | 71.02 |
29 | Wolseley | 70.72 |
30 | Babcock International Group | 70.67 |
31 | Rentokil Initial | 70.38 |
32 | Debenhams | 70.31 |
33 | Elsevier | 70.09 |
34 | Home Retail Group | 70.04 |
35 | Go-Ahead Group | 70.03 |
36 | Reckitt Benckiser | 69.95 |
37 | Xstrata | 69.61 |
38 | Johnson Matthey | 69.49 |
39 | Sage | 69.47 |
40 | Jardine Lloyd Thompson | 69.45 |
41 | Vodafone | 69.45 |
42 | Taylor Nelson Sofres | 69.38 |
43 | Nationwide Building Society | 69.35 |
44 | Yell Group | 69.2 |
45 | British Airways | 68.98 |
46 | Inchcape | 68.78 |
47 | BAE Systems | 68.66 |
48 | Pearson | 68.55 |
49 | Tomkins | 68.46 |
50 | Avis Europe | 68.41 |
Filed under: comedy/fun, entertainment, film/tv, mediahustler index, pop culture | Tags: Byker Grove, City Guys, Ducktales, Fresh Prince of Bel Air, Power Rangers, Round The Twist, Saved By The Bell, Sister Sister, Teenage Mutant Ninja Turtles, The Real GhostBusters
A new feature I am adding to the blog is the ‘mediahustler index’, it will be a bi-monthly rundown of eclectic subjects including today’s inaugural catalogue, the best TV theme tunes from the 80s and 90s .
There will be an assortment of topics which will be submitted by myself and hopefully by you, my avid followers – random, yes. Fun, potentially . In numeric order, not particularly!
So, if you have any suggestions then please do get in touch by emailing me: mediahustler@gmail.com
There will inevitably be a top 10 songs for the summer list to so hold tight and in the meantime, enjoy some memorable and really rather comical television theme tunes (in no particular order):
City Guys
Saved By The Bell
Fresh Prince of Bel Air
Power Rangers
Teenage Mutant Ninja Turtles
Ducktales
Round The Twist
Byker Grove
The Real GhostBusters
Sister Sister